If you had $1 million, for instance, you’d dedicate $500k to incremental development, $200k to breakthrough ideas and disruptions each, and $100k to a game changer. You can argue with this distribution (please do!). But for immediate returns, focusing on incremental innovation makes sense. (via Incremental Innovation Is Underrated « Experiencing Information)
Good post, although I disagree that incremental innovation is underrated.