Will Murphy

AI Product Manager · Innovation Leader · Emerging Technology

Will Murphy is a Silicon Valley innovation and product leader who has spent 15+ years shipping new products and 10+ years shipping new AI products.

10+ Years in AI Product Management 10+ Years in Corporate Innovation 3+ Startups 6+ Patents
Will Murphy
Will Murphy presenting at Stanford MediaX Will Murphy in conversation

About

I'm an AI Product Manager, putting AI to work since 2016. Currently at ServiceNow. I've led 0-to-1 AI product bets at Intuit's Futures Group and Data.ai Labs (formerly App Annie).

Earlier, I was founding Head of Product at Talla, an enterprise AI chatbot startup that was acquired, and founded MessagePath, a top-5 AI writing assistant on G2. As a founding member of FedEx Innovation Labs, the company's former zero-to-one group, I co-founded SenseAware, its pioneering IoT analytics venture, led a partnership with eBay to launch a new service, and originated the concept behind FedEx DataWorks.

I coined the "probabilistic product" in 2016, am an OnDeck Fellow, hold multiple AI and IoT patents, and have spoken on AI and innovation at Stanford, MIT VLAB, and the Global AI Conference.

Projects I'm Building

Wabiboard preview
Whiteboard · AI
Wabiboard

An online whiteboard with minimum friction and AI assistance, built on wabi-sabi: nothing lasts, nothing is finished, nothing is perfect. Every line wobbles on purpose, so a sketch reads as a thought rather than a decision.

Visit Wabiboard
IdeaFeed preview
Social · Search
IdeaFeed

Social bookmarking and search reimagined. Save, organize, and discover ideas across the web with a community-driven approach to curation and knowledge sharing.

Visit IdeaFeed
Probabilistic
Products
Book
Probabilistic Products

A deep dive into the unique design, philosophies, and product management challenges of building AI-driven software.

Learn more
AI Chess preview
Symbolic AI · Heuristic Search
AI Chess

A fully self-contained chess engine running inside a single HTML page. Play against an AI opponent. Built with vibe coding.

Play now
PromptHub preview
Generative AI · Prompts
PromptHub

A platform to share, discover, and run GenAI prompts. Making prompt engineering accessible and collaborative for everyone working with large language models.

Visit PromptHub

Projects I'm Thinking About

AI Agents · Organizations
Fully Autonomous Business Organization

A company where the org chart is a graph of AI agents. Strategy, product, sales, support, and finance run end to end by agents that hire, delegate, and hold each other accountable, with humans as the board setting goals, budgets, and hard limits. Exploring what governance, incentives, and oversight look like when the employees are software.

Simulation · Decision-Making
Business World Model

An interactive simulation sandbox where small business owners and enterprise leaders can "play out" scenarios like product launches, pricing changes, or market shifts in a generative environment. Moves beyond static dashboards into dynamic, explorable world models for business decision-making.

AI Agents · Product Design
Products for Agents as the Customer

A new product design paradigm for software built to serve AI agents as the primary user. When the "customer" is an autonomous agent rather than a human, the conventions of UX, onboarding, pricing, and interfaces break down entirely. Exploring what it means to design products where agents discover, evaluate, purchase, and operate software on behalf of humans.

AI Agents · Debugging
Self-Refining Agent Debugger

A tool that visualizes why an AI agent failed during complex, multi-step web tasks and allows a human to "steer" it back on track. Focuses on making agentic workflows more reliable in messy, real-world environments through human-in-the-loop debugging and probabilistic design principles.

Writing

Speaking & Videos

Previous Speaking Engagements

Stanford University MediaX Stanford Leadership Garage MIT VLAB Global AI Conference The AI Conference General Assembly World Crypto Economic Forum MoNage Conference SVI Academy